Wednesday, 11 February 2009

Advantages and disadvantages of focus groups
Advantages:
• Like open-ended interviews, the participants are able to raise their
own issues that they feel are important.
• Unlike one-on-one interviews, focus groups allow the interviewer to be
less intrusive, and discussion can take its own direction – people are
often more candid and spontaneous in a group discussion.
• Discussion among focus group participants can generate new
information and raise new issues providing a range of responses with
useful information.
Disadvantages:
• Focus groups should be run by a skilled facilitator and often by an
outsider to the program.
• Since focus groups work best with 4 to 10 people, organizing groups
and motivating people to attend may be difficult.
• The group dynamic may silence some, especially dissenting opinions.
• May be expensive and time-consuming to conduct and transcribe, and
require either a trained note taker or transcription of tapes.
• Usually not quantitative, and usually not generalizable samples.

Thursday, 29 January 2009

Questionnaires

Team blogger, don't forget to publish your questionnaires here. Justina Prokop

Friday, 23 January 2009

Hello

Hi everybody. I just logged  into my account..If you need anything else, just email me guys...Regards Justina